BOOKS
Amanda is the author of three essential books to help in the preparation and management of crises and issues.
Crisis Communication Strategies
Her first book Crisis Communication Strategies is now in a second edition and has been translated into Ukrainian and Chinese. It has been well received and is seen as the ‘go to’ book for those looking for practical crisis communication advice.
This is a book that does something special and really different in crisis communications. It is definitive on the immense organisational challenges but also holds those affected by the crisis at the heart of the approach. A must read.
Professor Lucy Easthope, Disaster Recovery Specialist and Author
There is a major focus on preparing to issue rapid and accurate communications when a crisis happens. But in this second edition of her acclaimed handbook, the widely admired Amanda Coleman goes beyond the early hours to take us through every stage of a crisis including recovery. Her practical approach is forged through real life experience. This new edition is required reading for public relations professionals and leaders who wish to understand the role of communications in a crisis. It should be in every company library.
Donald Steel, Global Crisis Communications Practitioner and Vice-President, Crisis Communications at Kenyon International Emergency Services
Everyday Communication Strategies
Everyday Communication Strategies shows how to effectively contain these emerging situations and prevent them from destabilizing your business and damaging consumer confidence. It provides a blueprint to help you move from identification to intervention to action. The book explores how to develop appropriate messaging, work with the media and manage social media to minimize negative publicity. It also explains how to build resilience and make effective decisions under pressure.
This book is what you need to try to prevent a crisis from occurring in the first place.
This is a first-class issues management book. Informed and authoritative, this step-by-step guide is packed with examples and exercises. Practitioners should keep it by their side and read it repeatedly.
Anne Gregory, Emeritus Professor of Corporate Communication, University of Huddersfield
Strategic Reputation Management
Published in November 2024, this book is Amanda’s attempt to bring reputation management up-to-date. It is a practical guide that equips PR and communication professionals with the tools they need to navigate the complexities of reputation management effectively. With a wealth of practical tips and strategies, readers will gain the knowledge and expertise needed to enhance or build their organization’s reputation.
The book uses case studies and expert interviews to try to provide a blueprint for the future of reputation management.
Bringing your PR team into the decision-making process when a crisis has already emerged is a losing move and often ends up with reputation-washing. This book sets out a much better alternative, providing a framework for how PR professionals can help their clients work constructively on their reputation when there is yet no sign of trouble. Much has changed in the dynamics of how modern reputations are built up and broken down, and Amanda Coleman provides a fresh and experienced view on the approaches that will work in our uncertain times.
Alastair McCapra, Chief Executive, Chartered Institute of Public Relations
If you are interested in booking Amanda to speak at an event about any of the areas covered in the books just email office@amandacolemancomms.co.uk
